Branding & Merchandise made by yourself

Identity and creativity in the company

Duration: 7.5 hours
Cost: 260,- per participant
Location: Gemini Salzburg
Time: 8:00 to 15:30
Age: 18 years and over
Number of participants: ideal for small teams, start-ups, executives or creative project groups

What to expect? This workshop combines corporate identity with practical creativity. Participants will explore the values, goals, and purpose of their company and learn how to create authentic branding.

In the creative, practical part, we'll work together to design branding elements such as logos, slogans, or promotional materials, which we then transform into high-quality physical products using CNC cutting plotters and laser cutters. For example, depending on your needs, we can produce letterhead, business cards, company stamps, posters, merchandise, or printed team T-shirts – using laser cutters, printers, and more.

Course content:

• Explanation and application of AI-based tools in everyday marketing
  
• Development of branding elements : logo, claim, advertising message
• Use of CNC cutting plotters & laser cutters for creative implementation
• Design of advertising materials for internal & external use
• Analysis of corporate values ​​& identity
• Activating creative potential in the company
• Small leadership impulses to strengthen the company vision

Target group:

• Employees with design responsibility
• Start-ups & small businesses
• Managers & Team Leaders
• Marketing and creative teams

Special features:
✔ Combination of self-reflection, teamwork & modern manufacturing
✔ Ideal as an impulse workshop as part of innovation days or team development
✔ Each team takes home self-created branding elements

This course is also offered as a team building activity.